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Statement by PrimaDeli
Tue, Dec 04, 2007
AsiaOne

Statement by PrimaDeli issued on 4 December 2007 in response to the MOH and AVA advisory on discarding chocolates cakes from PrimaDeli:

"PrimaDeli has implemented steps to ensure that the food hygiene, sanitation and processing standards for which it has earned Grade A status for 14 consecutive years and a silver award from the AVA, are continually sustained.

"With this system in place, Prima Food Pte Ltd, which manages homegrown bakery chain PrimaDeli, regrets that, due to non-foreseeable circumstances, members of the public have been taken ill.

"The management of PrimaDeli is cooperating fully with the Ministry of Health (MOH) and the Agri-Food and Veterinary Authority (AVA) with their ongoing investigations.

"The entire facility is undergoing disinfection from today. PrimaDeli will also be subjecting all their staff who are handling bakery products to stringent medical checks, over and above those that have already been stipulated by the authorities. This is to ensure that all its food handlers are medically fit and not carriers of any bacteria-borne conditions.

"PrimaDeli has set up a hotline to address the concerns of the public. The hotline number is 6277-7171.

"For PrimaDeli's customers who have placed orders, the Company seeks your kind understanding for the inconvenience caused while the PrimaDeli baking facility is undergoing disinfection."

Update on statement by PrimaDeli issued on 4 December 2007 (9:30pm)

"Further to the earlier statement issued by PrimaDeli at 5.25 pm on 4 December 2007, the management of Prima Food Pte Ltd has decided to temporarily close all retail outlets with effect from 5 December 2007. Tentatively, retail operations are expected to resume on 11 December 2007."

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